About

Hey, I'm Marco.

A first-generation Salvadoran creative, born and raised in LA.

Marco sitting on the roof of a graffiti-covered bus in the desert, wearing a Dodgers cap.

Marco, somewhere past the city limits.

Hello

I've spent fourteen-plus years in art direction and creative development: Spanish-language launches for Honda and Acura, a streaming service for AT&T, cultural campaigns for Stella Artois and, most recently, national comedy for Morgan & Morgan as an associate creative director.

I founded Neue School, an independent AI creative studio in Los Angeles — films, visuals and experiences powered by imagination and AI. Same job. More tools.

Selected experience

  1. Neue School (opens in a new tab)Founder, Creative DirectorNowMy independent AI creative studio. Los Angeles.
  2. Morgan & MorganAssociate Creative Director2025—2026In-house. National broadcast, digital, audio and OOH.
  3. OrciAssociate Creative Director, Senior Art DirectorMulticultural agency, Los Angeles.
  4. California State University, NorthridgeArt — Graphic DesignEducation

Brands I’ve made things for

What I do

  • Creative direction
  • Art direction
  • Graphic design
  • Branding
  • Web design
  • Social
  • Film
  • Generative AI

How I work now

Ideas first, craft always. AI sits in the toolbox next to the camera, the type and the edit — useful for thinking faster and seeing further, never a substitute for taste.